If you have been doing e-mail marketing for a while you have probably heard of GetResponse. You’ve probably spent some time exploring all of the different e-mail marketing “helpers” that are out there and are trying to figure out which one is really worth your subscription payment.
The truth is that there are basically two giants in the e-mail marketing world: Aweber and GetResponse. These two industry giants provide high quality service and have large customer bases. For this article we thought we’d take a look at the extra features offered by GetResponse to see if it is worth choosing over its competition.
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GetResponse does have a range of options, and video emails are just one of them - but an interesting choice, nonetheless. They’ve incorporated a multimedia facility for the purpose of creating these video emails. If you have an account, you can keep up to 100 Megs of A/V in your account. That amount should be enough for a basic marketing series via video. That’s a great benefit to be able to make videos, and edit them, right from your account. In our experience, however, most people do not enjoy having to download large e-mails or attachments, and many people resent videos and audio files that play automatically. Tread lightly here.
It’s only eighteen dollars per month for their most basic level account. The basic account capacity is five hundred email subscribers. Beyond that level, the price will increase but it depends on the number of subscribers. As this is written, the most expensive monthly plan is $145. At that monthly fee you can manage up to twenty five thousand people on your list. Above that number of subs will require a custom quote from GetResponse.
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If you’re not interested in the 18 a month account, you can get a free account that’s even more basic. You can only manage up to ten contacts with the free account. Even with the free account, you’ll still be afforded access to the many features other account sizes have access to. This is a good way to start with any new service that is meant to help you build your business and increase your sales. You may not be interested to pay for something that seems like too much to learn. It may appeal to you to do the free account, then when you’re getting some sign-ups, you can up the account level.
No matter who you ultimately go with, the important consideration is you get started with your list because that’s frequently where the good money can be found. It is with this form of list building that you can continue to contact your subscribers, and many of them will become your paying customers and clients. It is the extra contact and the personal feel of e-mail that is what helps many internet marketers increase their profits and build a loyal list of people to sell to.